Consumer-retailer emotional attachment : some antecedents and the moderating role of attachment anxiety
Year of publication: |
2010
|
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Authors: | Vlachos, Pavlos A. ; Theotokis, Aristeidis ; Pramatari, Katerina ; Vrechopoulos, Adam |
Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 44.2010, 9/10, p. 1478-1499
|
Subject: | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Lebensmittelhandel | Food trade |
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