Consumer's expectations from mobile CRM services: a banking context
| Year of publication: |
2011
|
|---|---|
| Authors: | Sangle, Purnima S. ; Awasthi, Preety |
| Published in: |
Business process management journal. - Bradford : Emerald, ISSN 1463-7154, ZDB-ID 13799617. - Vol. 17.2011, 6 (8.11.), p. 898-919
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