Consumer switching costs and firm pricing : evidence from bank pricing of deposit accounts
Year of publication: |
2011
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Authors: | Hannan, Timothy Hale ; Adams, Robert M. |
Published in: |
The journal of industrial economics. - Oxford : Wiley-Blackwell, ISSN 0022-1821, ZDB-ID 218160-5. - Vol. 59.2011, 2, p. 296-320
|
Subject: | Wechselverhalten | Switching behaviour | Preismanagement | Pricing strategy | Einlagengeschäft | Deposit banking | Bank | Konsumentenverhalten | Consumer behaviour |
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