Consumerism and health care marketing
Year of publication: |
1979
|
---|---|
Authors: | Andreasen, Alan R. |
Published in: |
California management review. - Thousand Oaks, CA : Sage Publishing on behalf of The University of California Press, ISSN 0008-1256, ZDB-ID 222930-4. - Vol. 22.1979, 2, p. 89-95
|
Subject: | Absatz | Gesundheitspflege | Verbraucherpolitik | USA |
-
Prescription for the marketplace : Everyone listen better!
Day, Ralph L., (1976)
-
Creating competition in the healthcare industry
Ehrenreich, Joseph W., (1968)
-
Konsumfreiheit und Konsumentensouveranität
Gerhard, Albrecht, (1966)
- More ...
-
Strategic marketing for nonprofit organizations
Kotler, Philip, (1987)
-
Cheap but good marketing research
Andreasen, Alan R., (1988)
-
Minorities and marketing : research challenges
Andreasen, Alan R., (1977)
- More ...