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Consumer complaint handling in America : an update study
The consumer movement : guardians of the marketplace
Mayer, Robert N., (1989)
Consumer interests annual : ... annual conference of the American Council on Consumer Interests
(2000)
Retail management : a strategic approach
Berman, Barry, (1989)
Readings in marketing management : a strategic perspective
Berman, Barry, (1984)
Marketing
Evans, Joel R., (1985)