Consumers' captive service experiences : it's you and me
Steven W. Rayburn (Department of Marketing, Texas State University, San Marcos, TX, USA)
| Year of publication: |
November-December 2015
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| Authors: | Rayburn, Steven W. |
| Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 35.2015, 15/16, p. 806-825
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| Subject: | service captivity | captive services | service interactions | service workers | transformative service research | Dienstleistungssektor | Service industry | Dienstleistung | Services | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Dienstleistungsmarketing | Services marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/02642069.2015.1090982 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011416846