Consumers' choice of dentist by self-perceived need
Julie Coe; Fang Qian
Year of publication: |
2013
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Authors: | Coe, Julie ; Qian, Fang |
Published in: |
International journal of pharmaceutical and healthcare marketing : IJPHM. - Bingley : Emerald, ISSN 1750-6123, ZDB-ID 2364540-4. - Vol. 7.2013, 2, p. 160-174
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Subject: | Patienten | Patients | Konsumentenverhalten | Consumer behaviour | Entscheidung | Decision | Zahnärzte | Dentists | Gesundheitsmarketing | Health care marketing | USA | United States |
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