Consumers’ Expectations of Sales Events : How Satisfied are Consumer with Shopping During Sales Events?
Year of publication: |
2017
|
---|---|
Authors: | Sharma, Dheeraj |
Other Persons: | Borna, Shaheen (contributor) ; Bott, Jennifer P. (contributor) |
Publisher: |
[2017]: [S.l.] : SSRN |
Subject: | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Verkauf | Selling |
Extent: | 1 Online-Ressource (12 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: International Journal of Management and Marketing Research, v. 10 (1) p. 57-68 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments 2017 erstellt |
Classification: | M31 - Marketing ; M10 - Business Administration. General |
Source: | ECONIS - Online Catalogue of the ZBW |
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