Consuming books : the marketing and consumption of literature
ed. by Stephen Brown
| Year of publication: |
2006
|
|---|---|
| Other Persons: | Brown, Stephen (contributor) |
| Publisher: |
London [u.a.] : Routledge |
| Subject: | Book sellers and bookselling | Books | Marketing | Authors and publishers | Literature publishing | Authors and readers | Buchhandel | Aufsatzsammlung | Leseverhalten |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XV, 218 S. |
|---|---|
| Series: | Routledge interpretive marketing research. - London [u.a.] : Routledge. - Vol. 5 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-415-36767-0 ; 978-0-415-36767-7 |
| Classification: | Marketing ; Wirtschaftssektoren: Sonstiges |
| Source: |
Persistent link: https://www.econbiz.de/10004850159