Contractual satisfaction : the Polish and Tanzanian perspectives
Year of publication: |
2013
|
---|---|
Authors: | Chao, Emmanuel ; Andersen, Otto |
Published in: |
Journal of business-to-business marketing. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1051-712X, ZDB-ID 1121779-0. - Vol. 20.2013, 3, p. 155-173
|
Subject: | contractual satisfaction | ex ante costs | ex post contractual specifications | history | emerging markets | industrial marketing | business marketing | Polen | Poland | Kundenzufriedenheit | Customer satisfaction | Schwellenländer | Emerging economies | Vertrag | Contract | B-to-B-Marketing | Business-to-business marketing | Lieferantenmanagement | Supplier relationship management |
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