Controllability and consumers' preference for sad and happy esthetic stimuli when feeling sad
Year of publication: |
2023
|
---|---|
Authors: | Zhang, Yu ; Hui, Michael K. ; Du, Jiangang |
Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 40.2023, 2, p. 317-327
|
Subject: | approach-avoidance coping | controllability | esthetic stimuli | sadness | Konsumentenverhalten | Consumer behaviour | Emotion |
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