Controlling im Versandhandel
Year of publication: |
2010
|
---|---|
Authors: | Neugebauer, Altfrid ; Hiller, Florian |
Published in: |
Versandhandelsmarketing : marktorientiertes Management einer Wachstumsbranche. - Frankfurt am Main : Dt. Fach-Verl., ISBN 3-86641-176-6. - 2010, p. 567-587
|
Subject: | Distanzhandel | Distance selling | Controlling | Management control | Balanced Scorecard | Balanced scorecard |
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