Conversations about conducting marketing research in mental health
Jane E. Machin, Teri Brister, Robert M. Bossarte, Jenna Drenten, Ronald Paul Hill, Deborah L. Holland, Maria Martik, Mark Mulder, Maria Martik, Madhubalan Viswanathan, Marie A. Yeh, Ann M. Mirabito, Justine Rapp Farrell, Elizabeth Crosby and Natalie Ross Adkins
| Year of publication: |
2022
|
|---|---|
| Authors: | Machin, Jane E. ; Brister, Teri ; Bossarte, Robert M. ; Drenten, Jenna ; Hill, Ronald Paul ; Holland, Deborah L. ; Martik, Maria ; Mulder, Mark ; Martik, Maria ; Viswanathan, Madhu ; Yeh, Marie A. ; Mirabito, Ann M. ; Farrell, Justine Rapp ; Crosby, Elizabeth ; Adkins, Natalie Ross |
| Published in: |
Journal of consumer marketing. - Bradford : Emerald, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 39.2022, 6, p. 569-578
|
| Subject: | Consumer research | Marketing research | Mental health | Mental illness | Vulnerable population | Psychische Krankheit | Mental disorder | Marktforschung | Market research | Konsumentenverhalten | Consumer behaviour |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JCM-02-2022-5212 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013399751