Extent: | XX, 190 S. |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift |
Language: | English |
Thesis: | Zugl.: Wien, Wirtschaftsuniv., Diss, 2007 |
ISBN: | 978-3-8349-0845-2 ; 978-3-8349-9950-4 |
Other identifiers: | 10.1007/978-3-8349-9950-4 [DOI] |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013518402