Corporate communication and corporate marketing: Their nature, histories, differences and similarities
Year of publication: |
2012
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Authors: | Illia, Laura ; Balmer, John M.T. |
Published in: |
Corporate communications : an international journal. - Bradford : Emerald, ISSN 1356-3289, ZDB-ID 13343464. - Vol. 17.2012, 4 (5.10.), p. 415-434
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Saved in:
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