Corporate environmentalism strategy in the Spanish consumer product sector : a typology of firms
Isabel Buil-Carrasco, Elena Fraj-Andrés and Jorge Matute-Vallejo
| Year of publication: |
2008
|
|---|---|
| Authors: | Buil-Carrasco, Isabel ; Fraj-Andrés, Elena ; Matute-Vallejo, Jorge |
| Published in: |
Business strategy and the environment. - Chichester : Wiley, ISSN 0964-4733, ZDB-ID 1127954-0. - Vol. 17.2008, 6, p. 350-368
|
| Subject: | Konsumgüterindustrie | Consumer goods industry | Unternehmenspolitik | Corporate policy | Marketingmanagement | Marketing management | Umweltmanagement | Environmental management | Spanien | Spain |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003770717