Corporate reputation and competitiveness
Year of publication: |
2014 ; First issued in paperback
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Authors: | Davies, Gary ; Chun, Rosa ; Silva, Rui Vinhas da ; Roper, Stuart |
Publisher: |
London : Routledge, Taylor & Francis Groupe |
Subject: | Firmenimage | Corporate reputation | Wettbewerbsvorteil | Competitive advantage | Unternehmen | Corporate Identity | Prestige |
Description of contents: | Table of Contents [gbv.de] |
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Nguyen Xuan-Nhi, (2023)
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Ganguly, Anirban, (2020)
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Building intangible resources : the stickiness of reputation
Ang, Siah Hwee, (2009)
- More ...
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Corporate reputation and competitiveness
Davies, Gary, (2002)
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The effect of merger on employee views of corporate reputation : time and space dependent theory
Chun, Rosa, (2010)
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Projecting corporate character in the branding of business schools
Davies, Gary, (2008)
- More ...