Corporate social irresponsibility : a contingent social media crisis management perspective
Year of publication: |
2023
|
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Authors: | Ma, Yongyuan ; Xue, Liguo |
Published in: |
Management decision. - Bingley : Emerald, ISSN 1758-6070, ZDB-ID 2023018-7. - Vol. 61.2023, 12, p. 3717-3738
|
Subject: | Being known in social media | CSI | Firm value | Generalized favorability in social media | Social Web | Social web | Corporate Social Responsibility | Corporate social responsibility | Krisenmanagement | Crisis management | Online-Marketing | Internet marketing | Öffentlichkeitsarbeit | Public relations |
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