Creating Customer Value Through Service Experiences : An Empirical Study in the Hotel Industry
Year of publication: |
2012
|
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Authors: | Martin-Ruiz, David |
Other Persons: | Barroso, Carmen (contributor) ; Rosa-Diaz, Isabela (contributor) |
Publisher: |
[2012]: [S.l.] : SSRN |
Subject: | Hotellerie | Hotel industry | Kundenwert | Customer value | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction |
Extent: | 1 Online-Ressource (17 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Tourism & Hospitality Management, Vol. 18, No. 1, 2012 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments June 25, 2011 erstellt |
Classification: | L83 - Sports; Gambling; Recreation; Tourism |
Source: | ECONIS - Online Catalogue of the ZBW |
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