Creating Positive Word-of-Mouth Promotion Through Service Recovery Strategies
| Year of publication: |
2013
|
|---|---|
| Authors: | Wang, Edward Shih-Tse ; Chang, Shu-Yu |
| Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 20507926. - Vol. 34.2013, 2 (1.4.), p. 103-114
|