Creating utilitarian and hedonic value from website quality and online retail performance
Year of publication: |
July-September 2017
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Authors: | Wang, Edward Shih-Tse |
Published in: |
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1539-2937, ZDB-ID 2270169-2. - Vol. 15.2017, 3, p. 1-13
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Subject: | Online Retail Performance | Perceived Utilitarian and Hedonic Value | Relationship Commitment | Website Quality | Website | Einzelhandel | Retail trade | Online-Handel | Online retailing | Utilitarismus | Utilitarianism | Dienstleistungsqualität | Service quality | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Online-Marketing | Internet marketing |
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