Credibility in the blogosphere : a study of measurement and influence of wine blogs as an information source
Tracy Rickman Cosenza, Michael R. Solomon and Wi-Suk Kwon
| Year of publication: |
2015
|
|---|---|
| Authors: | Cosenza, Tracy Rickman ; Solomon, Michael R. ; Kwon, Wi-suk |
| Published in: |
Journal of consumer behaviour : an international research review. - Chichester : Wiley, ISSN 1472-0817, ZDB-ID 2194377-1. - Vol. 14.2015, 2, p. 71-91
|
| Subject: | Internetnutzung | Internet usage | Produktinformation | Product information | Vertrauen | Confidence | Wein | Wine | Kundenzufriedenheit | Customer satisfaction | Social Web | Social web |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011294147