Criteria for a theory of consumer behavior
Year of publication: |
1971
|
---|---|
Authors: | Mittelstaedt, Robert A. |
Published in: |
Consumer behavior : contemporary research in action. - Boston [u.a.] : Houghton Mifflin, ISBN 0-395-04638-6. - 1971, p. 8-13
|
Subject: | Verbraucher |
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