Critical Consumer Education: Empowering the Low-Literate Consumer
| Year of publication: |
2005
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|---|---|
| Authors: | Adkins, Natalie Ross ; Ozanne, Julie L. |
| Published in: |
Journal of macromarketing : examining the interactions among markets, marketing, and society. - Thousand Oaks, Calif : Sage, ISSN 0276-1467, ZDB-ID 7846538. - Vol. 25.2005, 2, p. 153-162
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