Customer 360° method : assessment of customers in fitness centres
Jerónimo García-Fernández, María Rocío Bohórquez Gómez-Millán, and Alfonso J. García
| Year of publication: |
[2017]
|
|---|---|
| Authors: | García-Fernández, Jerónimo ; Bohórquez Gómez-Millán, María Rocío ; García, Alfonso J. |
| Published in: |
Sports management as an emerging economic activity : trends and best practices. - Cham : Springer, ISBN 978-3-319-63906-2. - 2017, p. 57-72
|
| Subject: | Fitness-Wirtschaft | Fitness industry | Kunden | Customers | Kundenzufriedenheit | Customer satisfaction | Bewertung | Evaluation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1007/978-3-319-63907-9_4 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011758351