Customer dissatisfaction and unfavorable word of mouth
Year of publication: |
2018
|
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Authors: | Boadi, Portia Opoku ; Li, Guoxin ; Sai, Andrew Adjah ; Karikari, Ama Foriwaa |
Published in: |
Human systems management : HSM. - Amsterdam [u.a.] : IOS Press, ISSN 0167-2533, ZDB-ID 863939-5. - Vol. 37.2018, 4, p. 445-451
|
Subject: | Dissatisfaction | word of mouth | xiaomi | company feedback | customer feedback | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Kundenzufriedenheit | Customer satisfaction | Beschwerdemanagement | Complaint management | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Kommunikation | Communication |
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