Customer experience in online shopping : a structural modeling approach
Arijit Bhattacharya, Manjari Srivastava, and Sanjeev Verma
| Year of publication: |
2019
|
|---|---|
| Authors: | Bhattacharya, Arijit ; Srivastava, Manjari ; Verma, Sanjeev |
| Published in: |
Journal of global marketing. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1528-6975, ZDB-ID 2068833-7. - Vol. 32.2019, 1, p. 3-16
|
| Subject: | customer satisfaction | electronic word of mouth | Online customer experience | repurchase intention | retailer credibility | time availability | Kundenzufriedenheit | Customer satisfaction | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Beziehungsmarketing | Relationship marketing | Einzelhandel | Retail trade | Electronic Commerce | E-commerce | Website | Online-Marketing | Internet marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08911762.2018.1441938 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012201003