Customer knowledge management or consumer surveillance
Year of publication: |
2005
|
---|---|
Authors: | Rowley, Jennifer |
Published in: |
Global Business and Economics Review. - Inderscience Enterprises Ltd, ISSN 1097-4954. - Vol. 7.2005, 1, p. 100-110
|
Publisher: |
Inderscience Enterprises Ltd |
Subject: | knowledge management | customer relationship management | CRM | customer knowledge management | consumer surveillance | consumer response |
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