Customer rage : triggers, tipping points, and take-outs
Year of publication: |
2009
|
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Authors: | Patterson, Paul G. ; McColl-Kennedy, Janet R. ; Smith, Amy K. ; Lu, Zhi |
Published in: |
California management review. - Thousand Oaks, CA : Sage Publishing on behalf of The University of California Press, ISSN 0008-1256, ZDB-ID 222930-4. - Vol. 52.2009/10, 1, p. 6-28
|
Subject: | Kundenzufriedenheit | Customer satisfaction | Beschwerdemanagement | Complaint management | Dienstleistungsqualität | Service quality | Kognition | Cognition |
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