Customer relationship management
Year of publication: |
2006
|
---|---|
Authors: | Prejmerean, Mihaela Cornelia ; Dima, Alina Mihaela |
Published in: |
Management & Marketing. - Economic Publishing House, ISSN 1842-0206. - Vol. 1.2006, 4, 5
|
Publisher: |
Economic Publishing House |
Subject: | marketing information system | customer relationship management | business asset | customer acquisition | customer retention |
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