Customer relationship management strategies in financial services : achieving high performance and profiting from innovations in CRM
Year of publication: |
2004
|
---|---|
Authors: | Dougan, Sarah |
Publisher: |
London : Bussiness Insights |
Subject: | Kundenbindung | Finanzdienstleistungsinstitut | Finanzdienstleistung | Kundenmanagement |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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