Customer reviews for demand distribution and sales nowcasting : a big data approach
Eric W. K. See-To, Eric W. T. Ngai
| Year of publication: |
2018
|
|---|---|
| Authors: | See-To, Eric ; Ngai, Eric W. T. ; Altay, Nezih |
| Published in: |
Big data analytics in operations and supply chain management. - New York, NY, USA : Springer. - 2018, p. 415-431
|
| Subject: | Big Data | Big data | Data Mining | Data mining | Vertrieb | Physical distribution | Konsumentenverhalten | Consumer behaviour | Absatz | Sales |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1007/s10479-016-2296-z [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011965492