Customer satisfaction and business performance : a firm-level analysis
Year of publication: |
2011
|
---|---|
Authors: | Williams, Hilary P. ; Naumann, Earl |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 25.2011, 1, p. 20-32
|
Subject: | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Unternehmenserfolg | Firm performance | Performance-Messung | Performance measurement | USA | United States |
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