Dance marketing as an innovation in audiovisual advertising
Year of publication: |
2023
|
---|---|
Authors: | Narożna, Dominika ; Gorzelańczyk, Natalia |
Published in: |
Economy 4.0 and the COVID-19 pandemic : a review of research. - Berlin : Logos Verlag Berlin GmbH, ISBN 978-3-8325-5673-0. - 2023, p. 179-186
|
Subject: | Darstellende Kunst | Performing arts | Virales Marketing | Viral marketing | Werbemusik | Advertising music | Online-Marketing | Internet marketing |
-
eWOM in the performing arts : exploratory insights for the marketing of theaters
Hausmann, Andrea, (2016)
-
Delight and outrage in the performing arts : a critical incidence analysis
Swanson, Scott R., (2012)
-
Schwetter, Holger, (2018)
- More ...
-
Economics of Music Industry – Revenue Streams of the Artists
Kossecki, Pawel, (2022)
- More ...