Delight-Zufriedenheit
von Claudia Müller
| Year of publication: |
2002
|
|---|---|
| Authors: | Müller, Claudia |
| Publisher: |
Köln : Förderges. Produkt-Marketing |
| Subject: | Kundenorientierung | Verbraucherzufriedenheit |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VII, 315 S. : graph. Darst. |
|---|---|
| Series: | Beiträge zum Produkt-Marketing. - Köln : Förderges. Produkt-Marketing. - Vol. 34 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Language: | German |
| Thesis: | Zugl.: Köln, Univ., Diss., 2001 |
| ISBN: | 3-922292-46-1 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004768568