Demand research and the planning of consumer goods supplies in a centralised socialist system : the case of the former German Democratic Republic
Jacob Naor and Olaf Schmutzler
| Year of publication: |
1991
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|---|---|
| Authors: | Naor, Jacob |
| Other Persons: | Schmutzler, Olaf (contributor) |
| Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 25.1991, 8, p. 13-31
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| Subject: | Zentrale Wirtschaftsplanung | Central planning | Konsumgüter | Consumer goods | Versorgung | Supply situation | DDR | German Democratic Republic |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001111542