Extent:
Online-Ressource (XXII, 268 S. 59 Abb, digital)
Series:
Type of publication: Book / Working Paper
Language: German
Notes:
Includes bibliographical references
ISBN: 978-3-658-01278-6 ; 978-3-658-01277-9
Other identifiers:
10.1007/978-3-658-01278-6 [DOI]
Classification: Forschung und Entwicklung ; Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10014016411