Der gläserne Kunde
Year of publication: |
2007
|
---|---|
Authors: | Davenport, Thomas H. ; Harris, Jeanne G. |
Published in: |
Harvard-Business-Manager : das Wissen der Besten. - Hamburg : Manager-Magazin-Verl.-Ges., ISSN 0945-6570, ZDB-ID 1138095-0. - Vol. 29.2007, 8, p. 88-99
|
Subject: | Lebensmitteleinzelhandel | Food retailing | Beziehungsmarketing | Relationship marketing | IT-gestütztes Marketing | Computer-assisted marketing | Datenschutz | Data protection | USA | United States |
-
Seischab, Lisa, (2009)
-
Gary, Alexander, (2009)
-
No future without the past? : Predicting churn in the face of customer privacy
Holtrop, Niels, (2017)
- More ...
-
What people want (and how to predict it)
Davenport, Thomas H., (2009)
-
The prediction lover's handbook
Davenport, Thomas H., (2009)
-
Analytics at work : smarter decisions, better results
Davenport, Thomas H., (2010)
- More ...