Der neue Online-Handel : Erfolgsfaktoren und best practices
Gerrit Heinemann
| Year of publication: |
2010 ; 2., aktualisierte und erw. Aufl.
|
|---|---|
| Authors: | Heinemann, Gerrit |
| Publisher: |
Wiesbaden : Gabler |
| Subject: | Electronic Commerce | E-commerce | Betriebsform | Retail format | Online-Handel | Online retailing | Social Web | Social web | Erfolgsfaktor | Success factor |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XVIII, 260 S. graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. 235 - 255 |
| ISBN: | 978-3-8349-1804-8 |
| Classification: | Marketing ; Handel |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014012435