Designing social interventions to improve newcomer adjustment : insights from the Indian sex worker community
Year of publication: |
2013
|
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Authors: | Umashankar, Nita ; Srinivasan, Raji |
Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 83163-3. - Vol. 32.2013, 2, p. 271-285
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Subject: | social marketing | social intervention | newcomer adjustment | subsistence markets | peer influence | socialization | Indien | India | Social Marketing | Social marketing | Soziale Gruppe | Social group | Subsistenzwirtschaft | Subsistence economy |
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