Detection and measurement of sales cannibalization in information technology markets
von Francesco Novelli
| Year of publication: |
2015
|
|---|---|
| Authors: | Novelli, Francesco |
| Subject: | Markteintritt | Market entry | Produktentwicklung | New product development | Verdrängungseffekt | Crowding out | Konsumentenpräferenzen | Consumer preferences | Informationstechnik | Information technology |
freely available
| Extent: | Online-Ressource (185 S.) Ill., graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis ; Graue Literatur ; Non-commercial literature ; Fallstudie ; Case study |
| Language: | English |
| Thesis: | Darmstadt, Techn. Univ., Diss., 2015 |
| Notes: | Systemvoraussetzungen: PDF-Reader |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011333467