Determinants of consumers' intentions to share knowledge and intentions to purchase on s-commerce sites : incorporating attitudes toward persuasion attempts into a social exchange model
Year of publication: |
2020
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Authors: | Kwon, Kyung-Joon ; Mai, Li-Wei ; Peng, Norman |
Published in: |
Eurasian business review. - Cham : Springer International Publishing AG, ISSN 2147-4281, ZDB-ID 2646820-7. - Vol. 10.2020, 1, p. 157-183
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Subject: | Social exchange theory | Attitudes toward persuasion attempts | Intention to share knowledge | Social exchange beliefs | Konsumentenverhalten | Consumer behaviour | Austauschtheorie | Soziale Beziehungen | Social relations | Wissenstransfer | Knowledge transfer | Sozialpsychologie | Social psychology | Strukturgleichungsmodell | Structural equation model |
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