Determinants of consumption for regional sports network programming : an examination of inheritance effects, lead-in, lead-out, and game viewership
Year of publication: |
2022
|
---|---|
Authors: | Salaga, Steven ; Mondello, Michael ; Tainsky, Scott |
Published in: |
Sport management review. - Abingdon : Routledge, Taylor & Francis Group, ISSN 1441-3523, ZDB-ID 2105257-8. - Vol. 25.2022, 3, p. 501-521
|
Subject: | audience carryover | inheritance effects | National Basketball Association | Regional sports networks | television viewership | Profisport | Professional sports | Fernsehprogramm | Television programme | Sport | Sports | Ballsport | Ball game |
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