Determinants of social commerce adoption : an empirical study of Vietnamese consumers
Robert Cutshall, Chuleeporn Changchit, Huong Pham, and Dung Pham
| Year of publication: |
2022
|
|---|---|
| Authors: | Cutshall, Robert ; Changchit, Chuleeporn ; Pham, Huong ; Pham, Dung |
| Published in: |
Journal of internet commerce. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1533-287X, ZDB-ID 2112885-6. - Vol. 21.2022, 2, p. 133-159
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| Subject: | Social commerce | technology acceptance model (TAM) | Vietnam | Viet Nam | Social Web | Social web | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Mobile Business | Mobile business |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/15332861.2021.1907274 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013178085