Social commerce adoption among Jordanian youth : empirical study
Year of publication: |
2017
|
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Authors: | Al-Dwairi, Radwan |
Published in: |
International journal of business information systems : IJBIS. - Olney, Bucks. : Inderscience Enterprises, ISSN 1746-0972, ZDB-ID 2193362-5. - Vol. 26.2017, 3, p. 277-296
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Subject: | social commerce | s-commerce | social media | customer behaviour | intention | technology acceptance model | TAM | social platforms | social support | trust | Social Web | Social web | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Electronic Commerce | E-commerce | Vertrauen | Confidence | Mobile Business | Mobile business |
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