Determining optimal inventory policy and sales price under promotional expenditure for some Veblen products
Year of publication: |
2022
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Authors: | Agrawal, Anil Kumar ; Gupta, Amit Ambar ; Vora, Manu K. |
Published in: |
International journal of applied management science : IJAMS. - Genève [u.a.] : Inderscience Enterprises, ISSN 1755-8921, ZDB-ID 2471980-8. - Vol. 14.2022, 2, p. 114-135
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Subject: | conspicuous consumption | price-sensitive demand | pricing | promotion | Veblen effect | Nachfrageinterdependenz | Interdependent preferences | Verkaufsförderung | Sales promotion | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Lagerhaltungsmodell | Inventory model | Nachfrage | Demand | Konsumtheorie | Consumption theory | Lagermanagement | Warehouse management |
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