Developing a Customer Value-Based Theory of the Firm
Year of publication: |
1997
|
---|---|
Authors: | Slater, Stanley F. |
Published in: |
Journal of the Academy of Marketing Science. - New York, NY : Springer Science + Business Media LLC, ISSN 0092-0703, ZDB-ID 11878654. - Vol. 25.1997, 2, p. 162-167
|
Saved in:
Saved in favorites
Similar items by person
-
Narver, John C., (1998)
-
Market oriented isn't enough : build a learning organization ; commentary
Slater, Stanley F., (1994)
-
Market orientation and business performance : an analysis of panel data
Narver, John C., (1993)
- More ...