Developing a tourism cultural contact scale
Year of publication: |
2013
|
---|---|
Authors: | Gnoth, Juergen ; Zins, Andreas |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 66.2013, 6, p. 738-744
|
Subject: | Kulturtourismus | Cultural tourism | Urlaubsverhalten | Holiday behaviour | Marktsegmentierung | Market segmentation | Indigene Völker | Indigenous peoples | Maori | Maori (People) | Neuseeland | New Zealand |
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