Segmenting indigenous tourists from a serious leisure perspective
Wu Tsung-Chiung; Liu Chyong-Ru; Yu Wan-chen
| Year of publication: |
2012
|
|---|---|
| Authors: | Tsung-chiung, Wu ; Chyong-ru, Liu ; Wan-chen, Yu |
| Published in: |
Journal of vacation marketing : an international journal. - London : Sage, ISSN 1356-7667, ZDB-ID 1352663-7. - Vol. 18.2012, 1, p. 17-29
|
| Subject: | Kulturtourismus | Cultural tourism | Indigene Völker | Indigenous peoples | Urlaubsverhalten | Holiday behaviour | Marktsegmentierung | Market segmentation | Tourismusmarketing | Tourism marketing | Taiwan |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009502406