Extent: | XVII, 206 S. graph. Darst. |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Fallstudie ; Case study |
Language: | German |
Notes: | Literaturverz. S. 197 - 206 |
ISBN: | 978-3-8349-2583-1 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008650666